Did you know there is a growing movement to recycle apparel fibers?
Neither did we.
According to the Wall Street Journal this week, a group of brand companies including H&M and Zara said they would together purchase 550,000 metric tons of "alternative" fibers that they would use to make textiles and packaging.
While the planned purchase represents only a small portion of the apparel companies' total production and no timing was included, both issues stem in part because the materials torecyle are not easy to find.
And that's because,not suprisingly, most used or unwanted apparel winds up in a landfill, as shown in the graphic below:
Source: Wall Street Journal
It is estimated that less than 1% of used clothing gets recycled into new garments.
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