The future of brick and mortar retail is quite bright - if they invest in the right technologies.

So say the consultants at McKinsey, in a recent web post.

That includes the graphic below, showing the impact on margins from various, mostly technology related advances - plus, the expected negative impact of rising labor costs:

Source: McKinsey

Netting it all out, McKiney believes store margins can rise from 2-4% currently to 5-9% - quite an improvment indeed.

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