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Focus: RFID and Automated Identification and Data Collection (AIDC)

Feature Article from Our RFID and AIDC Subject Area - See All

From SCDigest's OnTarget e-Magazine

Jan. 19, 2011

Supply Chain News: Major Deal in Auto ID Industry, as Intermec Announces Plans to Buy Voice Leader Vocollect


Deal Shows Rising Place of Voice in Distribution and other Markets, Gives Intermec a Boost in DC Applications

 

SCDigest Editorial Staff

Big news in the wireless and auto ID industry today as Intermec announced its plans to acquire voice technology leader Vocollect for some $190 million.


Vocollect, which has been privately held by the Boston-based equity firm Riverside Partners, is headquartered in the Pittsburgh area. Intermec, a publicly traded company headquartered in Everett, WA, is considered one of the pioneering firms in bar coding, wireless systems for distribution, manufacturing and other markets, route accounting terminals and other systems, and one of the industry's largest equipment and system providers.

SCDigest Says:

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One auto ID and wireless systems reseller, who asked not to be named, thought the deal would also help Intermec in the distribution marketplace.
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Intermec had sales revenue of somewhere north of $700 million in 2010, while Vocollect is said to have had sales last year of about $120 million. The all cash deal of $190 million represents about 1.6 times Vocollect's prior year revenues, indicating the deal is a strategic one for Intermec and/or Vocollect has been enjoying strong growth.

Founded in 1987, Vocollect saw relatively slow growth for years but has benefited in the past decade from the rapid rise of voice technology in distribution center applications, especially for order picking processes. Voice has enjoyed fast adoption of late, starting first in the grocery and food service sectors but now expanding to many other markets. The "hands free" nature of voice technology, which can enhance productivity versus traditional RF terminals and bar code scanning, are what attract many companies to the technology.

The company was named as one of Inc. Magazine’s fastest growing companies in both 2004 and 2005.

The Vocollect web site says it had attained more than 120 new customers in 2010 by June of last year, and that it has well more than 300,000 workers using its terminals worldwide.

Under the agreement, Vocollect CEO and president Joe Pajer will lead the Intermec Voice Solutions business and report to Intermec CEO Patrick Byrne. Pajer was named Vocollect CEO in 2010.

"This acquisition is a major step for Intermec in building a software-centric solutions business in the warehouse, the largest AIDC deployment environment," said Byrne in a statement. "For many years, Vocollect has built the premier set of voice-centric warehouse solutions and has achieved a strong global market leading position. The adoption of voice in the warehouse is developing rapidly and we expect this technology to provide significant long-term growth opportunities for Intermec. When combined with Intermec's industry leading products and customer relationships, the acquisition will establish Intermec as a clear market leader in warehouse solutions and give us the talent and technology base for creating unique new market focused solutions in the AIDC industry."


Impact on Users

For now at least, it appears Intermec will maintain the Vocollect name, the most recognized in the voice industry, though as with all such deals, that could change at any time.

 

(RFID and AIDC Story Continued Below)


CATEGORY SPONSOR: SOFTEON

 

 

There are a couple obvious areas of potential synergy, such as health care, where Intermec has had a strong presence and Vocollect started offering a voice-based "AccuNurse" solution a few years back.

Since its acquisition of Norand more than a decade ago, Intermec has also been a leader in route accounting/direct store delivery systems, an area that Vocollect had started to target for its voice solutions.

One auto ID and wireless systems reseller, who asked not to be named, thought the deal would also help Intermec in the distribution marketplace.

"Intermec has always been behind LXE and Motorola/Symbol Technologies in pure distribution center applications, and this deal instantly gives them a major presence in the DC," the reseller told SCDigest.

There is growing user interest in "multi-modal" systems that combine voice, bar coding and/or RFID in a single terminal, and the move could enhance Intermec's moves in that direction. Vocollect itself said in the past it was considering expanding its product line in that direction. Many distribution center managers are also using a combination of terminals/technologies for different tasks in the DC, a natural sales strategy for Intermec to push even harder now.

The move of course is simply another in the continuous consolidation of vendors in virtually all technology markets, including auto ID and wireless systems.

Wireless providers such as Motorola and LXE that compete with Vocollect on the terminal side generally partner with voice software providers such as Voxware or Lucas Systems to deliver a total solution, either as a standalone voice terminal or with voice capabilities embedded in more traditional terminals. Wireless provider Psion Teklogix, on the other hand,

has a strategic relationship with Vocollect and has been reselling Vocollect voice hardware and doing some co-engineering of products. Whether this will continue with Vocollect part of the Intermec family will continue will seen, as Intermec and Psion are competitors.


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