Holste Says: |
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If a business has a small quantity of merchandise to donate, select the recipient(s) carefully to avoid the appearance of favoritism.. |
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What Do You Say?
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Previous Columns by
Cliff Holste |
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Excess, nonmoving inventory is a common business problem that, fortunately, contains its own solution.
By donating that new, idle merchandise to charity, a business can earn a federal income tax deduction under Section 170(e)(3) of the U.S. Internal Revenue Code.
The IRS Code says that regular C corporations may deduct the cost of the inventory donated, plus half the difference between cost and fair market value. Deductions may be up to twice-cost.
Let’s say a retailer of office products buys a desktop stapler for $2.00. The price to the home office consumer is $4.50. The deduction is $3.25. If the markup is considerably higher, deductions are limited to twice cost.
If the company is an S corporation, partnership, LLC or sole proprietorship, it qualifies for a straight cost deduction.
Even if the business realizes only the straight cost deduction, it may be to its advantage to donate its stagnant inventory rather than clear it through a liquidator. Since liquidators look for the lowest price they can get, their offer may be less than cost – substantially less.
Investigate donating inventory before negotiating with a liquidator, however, to be able to justify the product’s fair market value with the IRS. Using a gifts-in-kind organization makes the process simple.
Besides the tax deduction, the company can realize other benefits by donating excess inventory:
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- Free up needed warehouse space. Whether a business owns a warehouse or rent space, storing product can be expensive. Insurance, utilities, labor, and damage all factor in. It doesn’t pay to hold stagnant inventory that isn’t earning its keep.
- Get down to Just-in-Time inventory. If a business is a supplier trying to trim inventory levels enough to achieve Just-in-Time delivery, these non-movers may be one of the biggest obstacles. Donating clears them out quickly.
- Put marketing focus where it should be - on top sellers. Non-moving inventory can consume a disproportionate amount of a business’s money, time and effort to clear it. By donating those items to charity, the company can put advertising and promotional dollars where they’ll do the most good, on its star performers.
- Avoid problems involved with liquidating those overstocks. Liquidators tend to pick and choose. They may not want to buy all of the non-movers, leaving the problem of what to do with the leftovers
- Help deserving nonprofits, schools and church organizations. This good deed can translate into good will. The recipient group might call the local newspaper to publicize the donation. While a photo of a company presenting a donation might bring in additional business, keep in mind that it also may produce requests from other groups for donations, too. If a company decides to go ahead with publicity, have a diplomatic answer prepared in case other groups call.
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After an accountant or tax adviser and has recommended that donating inventory would be the right move for a business, how does one identify which merchandise to clear? Here are some types of products to consider: |