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Focus: RFID and Automated Identification and Data Collection (AIDC)

Feature Article from Our RFID and AIDC Subject Area - See All

From SCDigest's OnTarget e-Magazine

- Sept, 5, 2013 -

 

RFID News Round-Up for Week of Sept. 2, 2013

 

Privacy Advocates Win Some RFID Battles for Now; New Tag has Built-In Sensor; American Apparel to Augment Store Reader Technology

 

SCDigest Editorial Staff


Below we offer a summary of the most intersting stories in RFID over the past couple of weeks.

 

Privacy Advocates Score RFID Wins - for Now

Following complaints from privacy groups, California lawmakers on Friday suspended legislation that would have led to RFID chips being embedded in the state's driver's licenses and state identification cards.

The legislation, S.B. 397, was put on hold by the state Assembly Appropriations Committee, despite it having been approved by the California Senate earlier, though observers say the measure is likely to be re-introduced in the coming months.

SCDigest Says:

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After a multi-year rollout across its several hundred US stores that was completed at the end of 2012, an RFID technology supplier has said American Apparel is now adding to its RFID technology portfolio.

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Michigan, New York, Vermont and Washington have already started similar programs, which will link the RFID data to a national database being run by the Department of Homeland Security that includes the photos of each ID holder. The enhanced cards, however, can be used to re-enter the US at a land border without a passport.

This as a result of the Western Hemisphere Travel Initiative launched in 2009 that required travelers for the first time to show passports when they cross the US border of Canada and Mexico. Those carrying the Enhanced Drivers License (EDL) or an enhanced state ID, do not have to display a passport when traveling across the country's government-run land borders.

Though privacy advocates put pressure on California legislators to kill the law, the new IDs were in fact optional, and initially targeted towards travelers frequently cross either or both borders.

"It's not difficult to imagine a time when the EDL programs cease to be optional - and when EDLs contain information well beyond a picture, a signature, and citizenship status. The government also tends to expand programs far beyond their original purpose," said Jim Harper, the Cato Institute's director of information policy studies. "Californians should not walk - they should run away from enhanced drivers licenses."

Meanwhile, the San Antonio high school student who fought her school's program to track students with active RFID tags embedded in school IDs and was eventually expelled for lack of compliance in 2012 is back in school this fall.

Andrea Hernandez
, then a sophomore in the Northside Independent School District in San Antonio, has returned to class after the district decided to end the program in the face of legal challenges, the negative publicity, and low participation rates.

The tagging program was adopted in part to reduce truancy levels in the distict.

New RFID Tag Includes Built-in Sensor

Austria's ams AG has announced a new series of RFID tags that come with an on-board temperature sensor and which are targeted for applications where temperature, physiological or environmental data is required.

The SL13A is designed for use with near field communications (NFC-V) and high-frequency radio-frequency identification (HF RFID) readers. The SL900A tag is an EPC Gen 2 Class 3 tag for use with RFID readers.


(RFID and AIDC Story Continued Below)

 

CATEGORY SPONSOR: SOFTEON

 

Both tags include an on-board temperature sensor, an interface to an external sensor, and can operate in passive (battery-less) or battery-assisted passive (BAP) mode. In the former case, the tag will collect temperature or other sensor information and transmit it and its ID number when activated by a reader, which time-stamps the data. In BAP mode, the tags can periodically take reads without use of a reader, time-stamp those events, and store some 700-800 collections until they are read.

The physical architecture of the ams tag is shown in the graphic below.

 

 

New ams AG Tags Include Built-In Sensors

 

 

 

American Apparel Augments RFID System Months after Initial Roll-Out Complete

One of the earliest US retail RFID pioneers is making important changes to its RFID technology.
The specialty apparel chain American Apparel started its RFID program several years ago, and benefitted from the fact that it is vertically integrated (it sells only its own branded and manufactured goods), reducing dramatically issues around getting outside suppliers on board with a source tagging program. Much of its garment production is actually still done in the Los Angeles area.

After a multi-year rollout across its several hundred US stores that was completed at the end of 2012, an RFID technology supplier has said American Apparel is now adding to its RFID technology portfolio.

The existing solution consists of fixed readers at the store room entry, the outside door, and at point of sale, augmented with handheld readers for taking inventory on the floor.

Now, a press release from tag and reader manufacturer Impinj says technology that it and a little known vendor called Senitron provides has been running in two American Apparel stores since Spring, and that the chain will now also roll out this new system across all of its US stores.

Senitron offers a fixed reader RFID system that provide real-time location data throughout a store. While the concept of a real-time location system (RTLS) has been popular in some distribution and asset management applications, it has not really been a retail type of notion - seeing where every item is all the time. Rather, the retail store systems are updated when inventory moves from say the back room to the floor, or when store personnel use handheld readers to do cycle counts, or a sale os made. Otherwise, the inventory counts and locations stay static, even though an item may have been moved.

The Senitron system instead will identify in real-time the specific zone within the store where each item is located. Because it does so using a series of fixed readers, the need to do manual cycle counts is unnecessary, which is ironic because the use of handhelds and RFID has been touted and sold mostly on the basis of reducing the time it takes to perform a cycle count from many minutes using bar code scanning to just seconds, and with much higher accuracy rates.

American Apparel stores are in the 3000-10,000 square foot range. The tracking zones can be as small as 4 feet by 4 feet.

The system does uses Impinj readers, maybe 6 to 12 depending on the size of the American Apparel stores. But those readers are augmented with Senitron antennas, as many as 150 or so for larger American Apparel stores.

Obviously, larger stores in other chains would would been more equipment.

The system's software can not only identify when a given item has been put in a new zone (such as the wrong rack), it can also trigger replenishment from the backroom if say a given SKU (style-color-size) is not present on the selling floor, in addition to providing other capabilities.

SCDigest's view: While the new system sounds very cool, we have to wonder how American Apparel is driving an ROI, as the incremental benefits on top of the system it has would appear modest. But use of RTLS in retail would take the RFID model in-store to a new level.

 

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