How are Omnichannel consumers impacted by supply chain performance?

That's in part what JDA Software hoped to learn from a survey it recently commissioned of just over 1000 consumers on a variety of issues.

Result highlights include finding a surprisingly high rate of mistakes in both home delivery and order on-line, pick up in store, the ease with which consumers will switch retailers from a service failire, the high percentage of consumers who purchase multiple apparel items with the intention of keeping just one, and much more.

SCDigest editor Dan Gilmore discusses highlights of the new survey results as well as the "Ominchannel conundrum" with Lee Gill, group vice president for retail strategy at JDA.

What is the Omnichannel conundrum? You'll find out shortly into this fasted paced video discussion.

For more details on the survey results, go here: JDA's Retail Consumer Study

Please view this brief video discussion now below.