Closed-Loop Makes a Comeback
To a great degree, closed-loop systems took a back seat in terms of market attention and user focus since the Wal-Mart and DoD mandates and the broad EPC vision. But the payback from closed-loop systems was always there. Closed loop systems can still be deployed using standards-based technology, though many non-standards based applications are also being effectively implemented.
In a 2005 interview, John Hill of eSync told SCDigest that “companies should not let all the attention focused on Wal-Mart’s mandates to obscure the outstanding opportunities for closed-loop systems in manufacturing.”
That comment looks especially prescient today.
Slowly but steadily, closed loop systems are making a comeback. A manager at RFID solution provider Intermec recently told SCDigest that of the more than 260 RFID projects the company had active, the vast majority were for closed-loop applications.
Now comes news that Alien Technology, long considered a leader in EPC-based systems and the Wal-Mart and DoD programs, is releasing new products more aimed at the closed-loop market.
The key factor: the very slow to develop consumer goods to retail and DoD RFID markets.
"We're looking at where the market will be in the next 12 to 18 months, knowing that the mandate market will take a little bit longer than expected," Ronny Haraldsvik, VP of marketing at Alien, told eWeek. "We've seen a dramatic shift from the mandate market to close-looped systems, where [businesses] in many varieties of industries are adopting RFID on their own terms and not necessarily for the supply chain."
While the new Alien products, such as the ALR-9650 Smart Antenna, still have EPC Gen 2 standards as their foundation, the form factors, functionality and price points have been tweaked to appeal to new applications beyond the needs of Wal-Mart and large consumer goods manufacturers.
As always, the driver of all this is ROI. Closed loop systems are adopted only because they provide justification in terms of costs savings, improved decision-making or other benefit. As RFID technology has improved, and price points for tags and equipment decline, the opportunity to use RFID profitably in manufacturing, asset tracking or other applications versus other auto ID technologies increases.
As has been well chronicled, most suppliers facing Wal-Mart mandates have been hard pressed to find similar returns. |